Provide a comfortable and flexible solution for your customers and let them contact your store at any time and any place. Practically you can make buying process and other services easier and faster for your customers. If you adopt a solution that allows these features you can engage more people with your bookstore than ever. But how can you find a simple and easy-to-implement solution with these features? Read this article to get more information on how to make your bookstore successful and attractive for buyers.

Today people favor the easiest ways for doing anything in this way they want to make buying processes faster and easier. So if you want them to buy your products you need to offer comfortable and fast methods to do so. The best possibility if you allow them to contact you at any time and any place. But E-mail orders cannot fulfill these requirements as people need to sit in front of a computer. So what is the proper method that allows people to contact to your bookstore even on the go?

This method is mobile technology. Today mobile phones become integrated parts of our lives and we do not move without mobile devices. And this fact can be boosted by your store. Use this tool to reach your customers continually and offer them effective SMS services. SMS messaging allows one-way and two-way communication, as well. Therefore, you can send SMS information, reminders, promotions to people and customers can react to them furthermore they can order or pay with the help of their handset. Learn more about SMS functionality and its benefits!

How to use SMS messaging in bookstores?

  • Send intro alerts about new books via SMS (inform your customers about the latest books by sending its title and few intro words to them)
  • Send SMS promotions, sales, discounts, offers via SMS (send clear call-to-action messages that cannot be refused by people)
  • Greeting messages to customers and employees (send season greetings, birthday or anniversary greetings, etc)
  • Introduce Mobile marketing into your marketing strategy to increase efficiency.
  • Improve corporate communication. (Notify and remind the store staff of important meetings, announcements, etc)
  • Improve customer relations with SMS services (Thank you messages for buying, welcome messages to new customers)
  • Provide mobile coupons for customers (special offers, discounts, create VIP SMS club so if people join they can get exclusive services or discounts)
  • Schedule your messages to be sent at a predefined time to make your work easier
  • Offer automated SMS services. It means that if you advertise your books in various media you can define a keyword for each of the books and your phone number. People if see a book that they are interested in they just need to send an SMS message containing the keyword of the selected book. Your system will send an automatic reply message with a content you wish (it can be the price, the intro, the author of the book or any other data you wish).
  • Launch SMS polling and contests (to know the needs and opinions of your customers about issues. You can also offer prizes for their votes or to the winner of a contest. This will attract people to join.
  • Introduce SMS ordering system that allows customers to order items on their phones. They can send the title of the book and the author to see if your store stocks the item. If it is in stock a response message can be sent with the first two items and their prices. In this way customers can easily order the book by texting an order message.
  • Implement SMS functionality on your web site. Therefore you can let customers send SMS messages from your web site to the mobile phones of their friends. This is an easy and cheap way to get new customers. Please see examples on how to send SMS messages from web sites to cellphones:
    Send SMS from Joomla sites
    SMS sender page in Drupal sites
    SMS sender block in Drupal sites.
    It is also possible to let customers to subscribe for various SMS contents and newsletters they are interested in. Examples:
    Subscribe to SMS content in Joomla
    Subscribe to SMS content in Drupal.

How can bookstores benefit from SMS technology?

SMS messaging offers ultra-convenient ways for communication and makes continuous availability and connection possible. This flexibility provides endless benefits both for you and your customers. Customers will appreciate that they can save valuable time due to your SMS services. If they get information or notifications in the right time it will make their life easier. Therefore you can engage them for longer relationship. And if you have more loyal customers you will experience a huge development in your business and your profit will increase, as well. You just need to exploit the advantages of mobile messaging and launch effective mobile services.

Ozeki NG SMS Gateway can be obtained by opening the download page: Download Ozeki NG SMS Gateway!

How to implement SMS functionality in your IT system

You can introduce SMS functionality into your corporate IT system with only a few steps. First you need an application that is able to provide SMS functionality. Such an application is a powerful SMS gateway like Ozeki NG SMS Gateway. This is a software product that needs to be downloaded and installed to your computer. After the installation you will be able to send SMS messages from your PC to the mobile phones of customers.

The SMS gateway forwards SMS messages to the mobile network in two possible ways. So it can operates a GSM modem that is attached to the PC with a datacable. It is called GSM modem connection. Or the SMS gateway connects directly to the SMS center (SMSC) of a mobile service provider over the Internet (IP SMS connection).

sms solutions for bookstores
Figure 1 - SMS solutions for Bookstores

Conclusion of SMS solutions for bookstores

To summarize the above mentioned implementing SMS services based on Ozeki NG SMS Gateway is the best solution if you want to make your business more effective. Customers are the key factors for success so the most important aim is to gain as many customers as possible. However it is a hard and demanding task you can attract and engage more customers with the right solution. If you offer them fast, efficient and convenient services they will appreciate it. And Ozeki NG SMS Gateway is the software product that is able to meet your requirements. It is the proper software if you want to provide reliable, stable and well-functioning services at a professional level. In this way you can enjoy the increase in your profit while Ozeki NG SMS Gateway does the heavy work for you.

Now visit our Product pages where you can know Ozeki NG SMS Gateway in details and you can get a free trial to test the system

If you have any further question please do not hesitate to contact us at: info @ ozekisms.com.

Find tips on how to increase your customer phone base to be able to send SMS messages

Further reading: